Is your area or your organisation set to undergo a strategic realignment? What long-term objectives should be pursued by you and your organisation? In which business areas do you wish to operate in the future? What business decisions can be made to gain a sustainable competitive advantage over your competitors in the fields of business and what needs to be done to implement your long-term strategic initiatives?
Coaching facilitates the professional strategic planning processes and implementation. A key element in the strategic planning process is to engage all staff throughout the organisation, including management, executives and employees. As a first step, a comprehensive situation analysis is undertaken to identify and engage the key stakeholders. It is important that stakeholders then come together and are involved in the collaborative process to develop and share their visions. Competent and attentive support throughout this process ultimately enables a single, shared vision to be created that resonates with all concerned.
A situation analysis and vision are the endpoints of the strategic planning process. Translating the vision into reality tends to be the most involved part of the process and entails identifying the "critical mass of core competencies" of the business that provide the greatest leverage. Strategic objectives are then defined on the basis of those pre-determined core competencies. Finally, specific measures are devised to realise these strategic objectives.